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10.22 poll and, a different approach.. 
14th-May-2015 09:48 pm
Purgatory curious!face Dean
Poll #2011057 10.22 episode reaction

I thought 10.22 was:

Awesome! Intense and everything I expected from the penultimate episode.
Pretty good! The great stuff overshadowed the not so great stuff.
Ok. Not everything I hoped for, but still not entirely bad.
*meh* Aside from one or two moments, I was unimpressed.
Nope. Nope. Haven't we been here before?! Time to change the record. :(

This might not work, but I'm keen to try it. I have a heap of thoughts about this episode. So many I'm not really sure where to start. So, instead of writing it all down, how about you share what you thought and we can chat about it? OR ask me a specific question and I'll answer it. That way the conversation will become the episode reaction. If that makes any sense (if not, I'll write something up later…*g*).

I adore talking about the show and accept the individual responses to it. I won't harsh your squee, nor will I spew rainbows over your discontent. At the moment I'm all over the damn place about the episode. I could squee and I could bitch. I saw brilliance and I saw major fail. I'm just…what is this show?! How dare you make me care so much when I see through your contrivance.

In other words…I need to talk!
14th-May-2015 02:03 pm (UTC)
I just don't care about any of them right now. They are all awful people. At least Crowley is vaguely interesting again.

Which is sad, because Pedowitz at the Upfronts this morning pretty much guaranteed this show will only end when J2 don't need money for the #boathouse anymore lol
14th-May-2015 02:42 pm (UTC)
Just such awful people. It makes me remember that I like it when they rise above the awful people they hunt, not become them. But this was about becoming the monster right?

because Pedowitz at the Upfronts this morning pretty much guaranteed this show will only end when J2

Oh good. I'm glad you mentioned that here. I saw it on twitter, then couldn't find it again to comment (yeah, I'm that inept). So, the Js run this show? As in, they'll decide when this is over? As far as I can see that will be…never! Surely show will have run its course by - if not the next season, surely the one after? I mean, how many times can we end with Sam or Dean dying?!

(though I like that Pedowitz is so supportive. Is there actually money in this show now though?).

Hmmm, so many question marks...
14th-May-2015 02:48 pm (UTC)
Right? Like, you know I love me some Psycho-chesters, but that's not what we got last night. I just don't feel anything for any of these people right now. Dean saying he wishes his brother was dead? Nope, not here for that, but I'll let the rest of you fanwank that for me lol.

The show is pure profit for the studio right now. Every episode adds to the syndication profit, and even with J2's salaries, the budgeting is modest. For the network, it's one of the most stable shows they have, and does well for them in the 18-34 male demo, which is THE demo that Pedowitz has been courting since replacing Ostroff. Don't listen to fandom, the ad money that is being courted (financial, automotive, etc) is linked to that demo.

Pedowitz loves the show. He goes up to Van yearly to wine and dine J2. Same with Peter Roth, the head of WB.
14th-May-2015 03:03 pm (UTC)
Nope, not here for that, but I'll let the rest of you fanwank that for me lol.

Ha! we're good at that. :) Strangely I felt little from that comment because..what the hell? Pure baiting for the drama. Dean, even with this amount of MoC influence, would never say that. But then we had Dean try and kill Sam in the season opener. Maybe Carver showing his true colours toward Sam? (though Dean doesn't get off lightly. I've never disliked him as much as I have this season…*weeps*).

and does well for them in the 18-34 male demo, which is THE demo that Pedowitz has been courting since replacing Ostroff.

I'm sorry…what? Males watch this show? I mean, I know some of my pre-pubesent boys like the show but 18-34?? So you're kinda messing up my fan head with the belief that the only reason they're keeping Cas on is because of that powerful section of fandom. So, the con presence isn't reflective of the general watching demo? I clearly know very little about all this…

I'm glad the heads love the show though. The Js are providing awesome off screen romance moments and the show, as frustrating as it is at times, still give us this ridiculous love/hate, (fuck or die) vibe that's bloody addictive.

Edited at 2015-05-14 03:05 pm (UTC)
14th-May-2015 03:08 pm (UTC)
The CW has managed to increase male viewers for the network by 10% this season, skewing the network firmly to the middle for a gender balance, which is the current network trend. Flash, Arrow, and SPN are the main leaders in increasing the male demo, per Pedowitz, and this enables them to open up their ad sales buying to advertisers that are primarily male-skewing. They want that because those services are usually on the higher end of the price point.

I've been saying this for years -- fandom is NOT the general audience. You would think that people would listen to someone with a decade of network TV experience :P

p.s. Mark and Misha are there to give J2 time off. That time off is written in their contracts. Trust.
14th-May-2015 03:23 pm (UTC)
Ok. Trust I do. And I'd say not just Mark and Misha.

I've always suspected that fandom is a microcosm of the audience, but wow, I'm still shocked that males in that age group are the demo for this show. I would have bet money on women being the target audience (especially with the lack of women on the show).

But yeah. I can see it in Arrow and Flash (even though I've not watched Flash), so I have to trust that SPN is in that group also. But , but…Fan Fiction wasn't for that demo surely?! They would have been puking into their popcorn over that.
14th-May-2015 03:28 pm (UTC)
Why are you assuming that Fan Fiction did well? Ask Jeeves, which was the week after, got better ratings than it did, and that was a random MOTW based on a board game lol. Especially considering the amount of promotion they put into it, which should have made it premiere/finale-level ratings. My boyfriend, who is in that demo and has watched from the pilot, skipped it entirely.
15th-May-2015 07:48 am (UTC)
I think a pertinent addendum to this thread is that, while many of the episodes in the original canon were written by women, there are now only three female writers left on staff, and they only write as part of a male/female team.
14th-May-2015 08:55 pm (UTC)
I have this faint hope that the Js will hang it up when their contracts expire this year...although that hope is very faint.
14th-May-2015 08:56 pm (UTC)
Cool! What have you done in network tv? Or would you prefer not to say? (Not meant snarky, I respect your desire for privacy. Just curious.)
16th-May-2015 01:27 am (UTC)
Thank you for explaining this, as I'd never thought of the show or the direction of its recent storytelling in these terms. While I had heard that TPTB wanted the male viewership despite the fandom skewing female, I had no idea they even come close to achieving it. That really changes my perspective of the recent seasons' story, though I'm still not happy about the way things have gone.
14th-May-2015 02:51 pm (UTC)
Oh and Dean killing the kid who was SLEDGEHAMMERED as the Sam avatar? Yeah, no thanks, whatever Dabb! lol
14th-May-2015 03:07 pm (UTC)
Oh yes yes!! My thought? At least they considered Sam?! Sam had a "voice" - even if it's (STILL!!) the poor kid trapped with a mad, killing family. Oh Sam (and Dean) you'll never get past those season 1 characteristics that have plagued you, like…for 10 seasons.
14th-May-2015 03:09 pm (UTC)
Dabb cannibalized his own episode (After School Special) for this embarrasing parallel. He should sit in the corner and think about the time he was a decent writer lol
14th-May-2015 03:30 pm (UTC)
They can't. If show had finished in S5 maybe. But they have had to reinvent it all so anything from back them has been forgotten. But I know you know that. I haven't worked out why they haven't actually advanced these characters. Surely no one watches this "casually" - the dedicated audience knows their history and surely it's time to let them learn (yeah, yeah I know. The "oh hun" icon is imminent…;D)
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